A fashion makeup artist is usually a makeup artist (FMA) who specifically specializes in performing makeup on fashion-oriented settings. Usually this includes the fashion shows, magazines, and video promos for the fashion industry. Individuals who work as fashion makeup Artists may train in many different methods, ranging from attending an arts-based school that offers courses in makeup artistry to learning by practicing on the job to apprentice oneself in a well-known cosmetic store or department store to learning via correspondence from a well-known face makeup artist. Some people specialize in certain aspects of the field such as complete face coverage makeup application or only covering certain areas of the face, while others focus on highlighting certain facial features such as highlighting the cheekbones.
Many individuals working in the field of fashion makeup arts are found in smaller shops specializing in cosmetics and nail artistry, as well as department stores that carry high-end brands of cosmetics, nail color, and other beauty supplies. Cosmetics artists may find work in department stores that specialize in cosmetics and nail care or larger cosmetic boutiques. A great source for finding employment is working behind the scenes as a model. Fashion models can be hired to run errands and perform menial tasks such as applying eye makeup for photo shoots. Fashion models are also hired to participate in fashion shows, pose for pictures, or help promote upcoming designers. Modeling agencies and talent agencies also offer great opportunities for people interested in becoming fashion makeup artists.
Those with artistic ability can become teachers in makeup application. Many universities offer degree programs in cosmetology that provide students with the tools they need to succeed in the world of fashion. Individuals interested in teaching makeup application have a large market, as makeup professionals serve as instructors at fashion makeup schools, as well as acting as consultants for makeup artists who want to teach new makeup application techniques to the public. There are a variety of ways for an aspiring makeup artist to begin their career in the fashion industry.